brand je warm!


Activity: find evidence for you webshop idea

Goal

  • Find evidence for your webshop idea.

 

Instructions

  • Use the niche market research tools discussed in this lesson and prove:
  1. There is sufficient search traffic to indicate demand.
  2. Proven internet buyers.
  3. It's reasonable accessible in terms of competition.

Answer

Google Adwords

 

Google Adwords shows that there are a lot of competitors (see image: concurrentie= hoog). Within this market, at 13 590 exact match searches a month, globally, this is a sizeable segment of people interested in all things related to  'Brandhout, Leveren & Wingene'. 

 

Google Search

 

Google shows there are 15 900 competing pages. You can see here that there are advertisers in this keyword niche, which suggests there is money to be made. 

 

Google Trends

 

As you can see, interest in 'Brandhout' peaked in 2009. It fluctuates every year, but that's because of the seasons. People need 'Brandhout' in the fall and winter and not in spring or summer.