Activity: Identify a webshop opportunity

Goal

Describe your group and the webshop you are building

Instructions

Make a group (subscribe in course group, Chamilo) of maximum 4 people.

Do a little brainstorm. Form a first idea of a webshop opportunity for an existing business. Get inspired by reading subpage 1-5. Think about businesses (business people) you (might) know. You may also use the internet to gather ideas.

Write down the business name and describe the business in detail (specify existing customers).

Motivate your choice. List 3 reasons why this business could benefit from setting up a webshop.

You will make a (free) webshop proposal for this business. Write down the name of the person (from the company) you will try to contact.

Answer

Group exercise: first idea - webshop opportunity for an existing business
Group members: Shari Meirhaeghe Melissa Lanckriet Sander Basteleus Ulrieke Van de Weghe
First idea of webshop opportunity for an existing business: Business name: Brandhout Lanckriet
Describe your business in detail: (specify existing customers) This shop sells different kinds of wood to use as a heating method. You can choose from 'eik' to 'beuk'. There are different kinds of dry methods, so you can choose from different kinds of dried wood. It's dried in a special environment. You can buy piled wood on a pallet or loose pieces. You can choose to come and get it yourself or the owner can deliver it with his truck. Everyone who has a stove and lives not that far away can be a customer at Brandhout Lanckriet.
List 3 reasons why this business could benefit from setting up a webshop: 1. People can buy online, which reduces the effort to buy. 2. It easier to work with a digital platform and database. 3. You can reach a large target group, because now everyone can visit your webshop and buy.
Write down the name of the person you will try to contact: Rik Lanckriet (owner Brandhout Lanckriet)

Group exercise: first idea - webshop opportunity for an existing business

Group members:

Shari Meirhaeghe

Melissa Lanckriet

Sander Basteleus

Ulrieke Van de Weghe

First idea of webshop opportunity for an existing business:

Business name: Brandhout Lanckriet

Describe your business in detail: (specify existing customers)

This shop sells different kinds of wood to use as a heating method. You can choose from 'eik' to 'beuk'. There are different kinds of dry methods, so you can choose from different kinds of dried wood. It's dried in a special environment.

You can buy piled wood on a pallet or loose pieces. You can choose to come and get it yourself or the owner can deliver it with his truck.

Everyone who has a stove and lives not that far away can be a customer at Brandhout Lanckriet.

List 3 reasons why this business could benefit from setting up a webshop:

1. People can buy online, which reduces the effort to buy.

2. It easier to work with a digital platform and database.

3. You can reach a large target group, because now everyone can visit your webshop and buy.

Write down the name of the person you will try to contact:

Rik Lanckriet (owner Brandhout Lanckriet)

brand je warm!

Activity: Identify a webshop opportunity

Goal

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Answer

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